Plain definitions of the terms event organisers and marketers search, from AI photo distribution and face recognition to sponsor activation and event marketing. No jargon, just what each one means, and where Eventiere offers it, a link to see it.
Alphabetical Plain-language definitions Linked to the real feature
A picture of a guest that a computer creates from their photo in a chosen artistic style, rather than a plain snapshot. Guests use it to create a personal keepsake without needing a professional photographer. On Eventiere, a guest creates their own avatar from a selfie and gets it ready to download and share. See AI avatars.
Getting event photos to the people in them automatically, without a photographer sorting through everything by hand or a guest scrolling a shared album to find themselves. Eventiere is built around this idea. See AI photo distribution.
Turning event guests into promoters of the event by giving them something worth sharing on their own social networks, rather than relying only on the organiser's own channels. On Eventiere, this happens through what guests already want to share: their event photos, an "I'm attending" card and their AI avatar, each carrying the event's own look. See the event marketing platform.
Helping event guests find each other and exchange contact details during or after an event, instead of relying on business cards or memory. See attendee networking.
Printing a guest's name badge when they arrive at an event, rather than pre-printing every badge ahead of time. See registration and check-in.
Letting event guests, most often runners in a race, find their own photos by the number on their bib rather than searching by name. See face recognition photo sharing and marathons and running events.
Information on how guests engaged with an event's photos and pages: what was viewed, downloaded and shared. Organisers use it to understand engagement, and sponsors use it as proof of reach. See event analytics.
Confirming a guest has arrived at an event, usually at a station near the entrance. See registration and check-in.
Software that supports an organiser's promotion of an event across its whole life: before it happens, while it is on, and afterwards. Eventiere is one, built around the photos and cards guests already want to share. See the event marketing platform.
A place on an event page where guests can keep coming back to see the event's photos after the event itself has ended. On Eventiere, Event Memories shows the event's photos with a link into the full gallery, so guests return to find, and share, their own memories.
What an organiser or sponsor gets back from an event relative to what it cost, in attention as well as money. Use the ROI calculator to put a figure on your own event.
Matching a guest's face across an event's photos so they can see every photo they are in, without searching through the whole gallery themselves. See face recognition photo sharing.
A shareable picture a guest posts before an event to say they are going, carrying their own photo and name alongside the event's own look. Every guest who posts one puts the event in front of their own network. On Eventiere, guests create theirs on the event page and share it to their social networks. See "I'm attending" cards.
Collecting a guest's contact details during an event, so the organiser or a sponsor can follow up afterwards. See the event marketing platform.
A screen at a venue that shows event photos as they come in, often placed where guests naturally look, such as near a stage or between sessions. See live photo wall.
A station at a venue where guests can find and print their own photos on the spot. See print kiosk.
A logo or piece of text placed on a photo to show who it belongs to. An organiser can choose whether it appears on every download or only for some guests. See watermark and download protection.
Everything an organiser does to keep guests interested in an event after it has ended, from photo delivery to reports for sponsors. See post-event engagement.
Promotion an organiser runs before an event to build awareness and encourage people to attend. See pre-event marketing.
A guest scans a code, usually on signage at the venue, to open the event's photo gallery without installing an app. See QR code photo sharing.
The different ways an organiser can control who is able to open an event's gallery: openly, only after registering, only for a pre-approved list of guests, or only with a code. See private galleries.
A guest takes a selfie on the event page and the platform finds their photos from the whole gallery for them. See face recognition photo sharing.
Giving a sponsor a visible presence at an event that can be measured afterwards, rather than just a mention on a banner. See sponsor photo frames and event analytics.
A sponsor's branding placed on the photos guests take home from an event. See sponsor photo frames.
An event's photo gallery shown under the organiser's own branding, or their client's, rather than the platform's. See branded galleries.
Looking for something to do with these features rather than what they mean? See event marketing ideas grouped by before, during and after your event.