Marathons & Running Events

Every runner gets their race day photos. Automatically.

Runners train for months. They deserve more than a link to a 10,000-photo Dropbox folder. Eventiere uses face recognition to find every photo each runner appears in, then delivers their personal gallery the moment they cross the finish line.

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50+ running events delivered Bib + face matching No app required for runners
Trusted by race organisers at
Nike Run Club Adidas Runners Standard Chartered Marathon Abu Dhabi Marathon Doha Marathon SPAR Asics
50+
Running events delivered on the platform
8,000+
Runners served at our largest single race event
4.2s
Average delivery time per runner after photo upload
99%
Match accuracy even with caps, sunglasses and race bibs
What it solves

The problems every race organiser knows.

Race photographers shoot thousands of frames. Runners wait days for photos they may never find. The endorphin window closes. Eventiere fixes this at every stage of race day.

Problem 01

The Dropbox problem

Race photographers upload 15,000 photos to a shared folder. Most runners never find their photos - they abandon the search after scrolling through hundreds of strangers. Eventiere matches each runner automatically, so they only see the photos they're actually in.

Problem 02

Bib + face - the hardest matching challenge

Runners wear caps, sunglasses and race bibs. Standard face recognition fails when eyes are hidden or faces are obscured mid-stride. Eventiere combines OCR bib number detection with facial recognition, giving you two independent signals for every match - achieving 99% accuracy even in the toughest conditions.

Problem 03

Finish line delivery - strike while the endorphins last

The 45-minute window after crossing the finish line is the peak moment for photo sharing. Eventiere delivers a runner's personal gallery within seconds of their photos being uploaded - often while they're still collecting their medal. Same-day photo delivery increases social sharing by over 400%.

How it works

From the start gun to
social media in seconds.

Runners pre-register their selfie. Photographers upload during and after the race. Every runner receives their photos automatically - no manual sorting, no support emails, no delays.

Step 01

Runners register at expo or online

Runners take a 5-second selfie when they collect their race bib at the expo, during online registration or via a QR code at the start line. They enter their bib number once. No app download required.

Step 02

Photographers upload in real time

Race photographers can upload directly to the Eventiere dashboard from the course, at water stations and at the finish line. Processing starts the moment each batch lands. No waiting for the full race to finish.

Step 03

Gallery delivered to every runner's phone

Every photo a runner appears in is collected into a personal, branded gallery sent via SMS or email. Runners download, save and share from their phone - your event sponsor's branding in every photo.

Features

Built for the specific demands
of race day photography.

Standard photo distribution tools weren't designed for 15,000 race photos, 8,000 runners and a 45-minute delivery window. Eventiere was.

Bib + Face Matching

Our dual-signal matching engine reads the bib number on a runner's chest using OCR and simultaneously runs face recognition against their registered selfie. If sunglasses obscure the face, the bib match still finds the photo. If a bib is turned sideways, the face match compensates. No other platform combines both signals - which is why we achieve 99% accuracy on runners where standard tools fail.

99% accuracy

Finish Line Instant Delivery

Photos are delivered to a runner's phone within seconds of upload, not hours or days. Runners receive a notification while still in the finish area, at peak emotional engagement. Same-day delivery triples social sharing.

Bulk Photo Processing

Handle 50,000+ race photos in minutes. Whether you run a 500-person fun run or a 50,000-runner city marathon, Eventiere scales to your field size without additional setup or cost per photo.

Runner Self-Registration

Runners register their selfie and bib number at race expo, during online pre-registration or by scanning a QR at the start line corral. Registration takes under 30 seconds and needs no app download.

Sponsor Photo Branding

Every race photo carries your title sponsor's branding - logo, colour palette and race name overlay. Tracked impressions feed directly into post-race sponsor reports. Show sponsors exactly how many times their logo was seen and shared.

Post-Race Social Sharing Engine

Every runner's gallery includes one-tap sharing to Instagram, Facebook, WhatsApp and Strava. Your event hashtag and sponsor branding travel with every share - organic reach to the runner's entire network without any paid media spend.

Event formats

Works for every distance,
every race format.

From 5K fun runs to multi-day ultra marathons, Eventiere handles any running event format without additional configuration.

City Marathons Fun Runs & 5Ks Obstacle & Mud Races Triathlon Events Cycling Sportives Trail Runs Corporate Charity Runs School Athletics Days Ultra Marathons Running Club Races
From the field

What race organisers and runners say.

"

We had 5,000 runners and over 80,000 race photos from eight photographers spread across the course. Every runner had their photos in their phone before they'd finished their banana at the finish line tent. The volume of social sharing was unlike anything we'd seen from previous races - our title sponsor called us the next morning to congratulate the team. Eventiere has completely changed how we think about post-race engagement.

JM
James McAllister
Race Director · City Marathon Series, UK
"

Our running club fields 400 runners at our annual half marathon. We used to spend three days after the race forwarding photos to members who asked. This year we set up Eventiere and not a single member needed to ask - they all just had their photos automatically. It saved us an entire weekend of admin.

PR
Priya Raghunathan
Club Coordinator · Bangalore Runners Association
"

I shoot marathons with three camera bodies and come back with 12,000 frames. Previously, delivering photos was a nightmare - I'd spend evenings sorting and sending. With Eventiere, I upload and I'm done. The runners get better photos faster and I get my evenings back. It's transformed how I shoot race events.

AK
Alex Khoury
Sports Photographer · Dubai & Abu Dhabi

Related reading

Case Study

Mubadala Marathon

How Eventiere matched thousands of runner photos using AI at a large-scale marathon event.

Blog

Marathon & Race Photo Sharing

Best practices for distributing race-day photos to participants quickly and at scale.

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