The Tata Mumbai Marathon brings 55,000 runners to Marine Drive every January. From the CST start line to the Flora Fountain finish, Eventiere uses AI face recognition to deliver personal race galleries to every runner - no bib number searching required.
Mumbai's running calendar includes the Tata Mumbai Marathon, the Standard Chartered Half Marathon and dozens of charity and community runs across Marine Drive, Bandra-Worli Sea Link and Powai Lake. Runners are tired of searching through bib-number photo portals. Eventiere replaces that with instant AI face matching.
Photographers capture runners at start lines, Haji Ali loop, Pedder Road climbs and the finish. Photos upload in real time or in bulk post-race.
Face recognition identifies each runner across tens of thousands of photos - even with sunglasses, headbands and heavy perspiration in Mumbai's humidity.
Each runner scans a QR code at the finish area or clicks a link. Every photo they appear in is waiting for them - no bib number lookup required.
Handles tens of thousands of race photos from multi-point courses. Works reliably in Mumbai's humidity, early morning low light and crowded start corrals.
Race sponsors get their logos on every runner's gallery page. Measurable impressions for post-race sponsor reports and renewal conversations.
Track how many runners share their photos on Instagram, WhatsApp and Facebook. Give sponsors concrete reach numbers for their marketing reports.
QR codes at the finish area let runners access their gallery while still at the event. No waiting days for email links.
We organised a 10,000-runner half marathon along Marine Drive. Within two hours of the last finisher, every runner had their personal gallery with sponsor branding. The WhatsApp sharing alone generated more visibility for our title sponsor than the entire billboard campaign combined.